The Newest Barbie: A REAL Role Model

Growing up my sister and I literally had suitcases filled with Barbies and Barbie accessories.  All of them basically looked the same blonde hair and blue eyes, or the occasional brunette with brown hair. (Did you ever notice that a blonde Barbie couldn’t have brown eyes? What gives?)  Until recently, not much has changed in the land of Barbie–not since her big divorce from Ken back in 2004 anyways.  However, all of that changed yesterday.

Introducing the newest Barbie doll: Beautiful and Bald Barbie.  Mattel is creating the doll  to help children who “suffer from hair loss due to cancer treatments, Alopecia, or Trichotillomania.”  Barbie will look like the classic dolls just without her trademark blonde (or brunette) locks. As if this couldn’t get any better, they released what kind of accessories Barbie will be toting around.  They’re not going to be hospital gowns, IVs, heart monitors or other illness-related equipment–it’s still going to be all about the fashion.  Because just because you are sick, it doesn’t mean you don’t still love dressing up dolls, having fun with clothes, and experimenting with different styles.  Beautiful and Bald Barbie will hit shelves with her own array of scarves, hats, wigs and clothes.

Even if you think Barbie is “shallow” or a poor role model for younger girls (especially because of her unnatural figure), you have to admit, a toy that’s going to help children battling sickness feel better about themselves?  That’s a win. 
Even better?   According to Change.org, Mattel, Inc. will be working with Children’s Hospitals to give dolls to girls battling hair loss.  Money will also be donated to CureSearch for Children’s Cancer and the National Alopecia Areata Foundation.



So how did this come to be? Social media.  Back in January a group of women started the campaign (on Facebook!) to help their children dealing with baldness. They won.

It’s an inspiring story that shows how far a little determination and persistence will go.  It’s not clear when Beautiful and Bald Barbie will hit shelves (or how much she’ll cost) but we’ll be sure to keep you updated!

~J

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